{"id":346,"date":"2011-12-09T10:08:47","date_gmt":"2011-12-09T09:08:47","guid":{"rendered":"https:\/\/www.mellon.ro\/?p=346"},"modified":"2018-11-28T17:11:44","modified_gmt":"2018-11-28T15:11:44","slug":"thenologii-beacons","status":"publish","type":"post","link":"https:\/\/www.mellon.ro\/en\/thenologii-beacons\/","title":{"rendered":"Beacons"},"content":{"rendered":"<p>Mellon offers an integrated, end-to-end beacons solution that improves commercial results by using micro-location and contextual content delivery through a great mobile experience. All industries can avail themselves of beacons technology.<\/p>\n<h2>Benefits<\/h2>\n<ul>\n<li>In-store Loyalty: enhance the success and stickiness of your traditional offline loyalty programs.<\/li>\n<li>In-store Analytics: get advanced analytics about your customers\u2019 behaviour and purchase history.<\/li>\n<li>In-store Marketing: send relevant and more personalized contextual information (offers, discounts, news etc.).<\/li>\n<li>In-store Navigation: enable navigation and product positioning where GPS signal is unavailable.<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Mellon offers an integrated, end-to-end beacons solution that improves commercial results by using micro-location and contextual content delivery through a great mobile experience. All industries can avail themselves of beacons technology. Benefits In-store Loyalty: enhance the success and stickiness of your traditional offline loyalty programs. In-store Analytics: get advanced analytics about your customers\u2019 behaviour and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"_links":{"self":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":0,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}