{"id":51,"date":"2014-12-10T17:25:15","date_gmt":"2014-12-10T16:25:15","guid":{"rendered":"https:\/\/www.mellon.ro\/?p=51"},"modified":"2018-11-28T17:09:57","modified_gmt":"2018-11-28T15:09:57","slug":"aplicatie-mobila-de-loialitate","status":"publish","type":"post","link":"https:\/\/www.mellon.ro\/en\/aplicatie-mobila-de-loialitate\/","title":{"rendered":"Mobile Loyalty"},"content":{"rendered":"<p>Today\u2019s customers are looking for instant gratification and greater integration in their shopping experiences. Linking your loyalty program to a mobile application can bring both sales and consumer enthusiasm to your business and your brand.<\/p>\n<h2>Benefits<\/h2>\n<ul>\n<li>Increase sales, customer spending and retention. Drive these results by increasing customer purchase frequency, customer lifetime value and by lowering customer acquisition costs.<\/li>\n<li>Match customers\u2019 purchase activity with specific customer profile information, so as to be used in targeted marketing campaigns.<\/li>\n<li>Boost brand loyalty by leveraging personalized data and create tailor-made rewards and offers for each customer or group of customers.<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Today\u2019s customers are looking for instant gratification and greater integration in their shopping experiences. Linking your loyalty program to a mobile application can bring both sales and consumer enthusiasm to your business and your brand. Benefits Increase sales, customer spending and retention. Drive these results by increasing customer purchase frequency, customer lifetime value and by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"_links":{"self":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts\/51"}],"collection":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/comments?post=51"}],"version-history":[{"count":0,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/posts\/51\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/media?parent=51"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/categories?post=51"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mellon.ro\/en\/wp-json\/wp\/v2\/tags?post=51"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}